Struggling with Lineage in Legacy Tools?
See Why Teams Choose Atlan
From product to support, Atlan is on your side.
Based on G2 ratings from 100+ reviews, it’s clear that data & AI leaders and practitioners overwhelmingly prefer Atlan.
Source: G2 user reviews (2025)
(Backed by real users across data engineering, analytics, and governance.)
“Atlan can tell publishers the usage of the tables or data products that they build. Of course, it helps consumers find data and understand more about the data that’s trustworthy. And for the platform team, we can have visibility into all of this, we can understand now, what actually is being used in the platform, what’s popular, what’s not. All things that weren’t possible before.”
Mark KidwellChief Data Architect, Data Platforms and Services
“We used to have a data catalog. We had Informatica EDC. The motivation to look for a different solution came from some difficulties in implementing certain features like lineage, a business glossary. It was kind of frustrating, and it came to a point where we felt like the technology was kind of blocking us from reaching where we wanted to go. And that was the spark to look into the market for new technologies and platforms.”
Danrlei AlvesSenior Data Governance Analyst
“The great thing about working with Atlan, or other cutting-edge companies, has been that we get to partner together, figure out what we want to accomplish, and what that should look like. Some organizations might just need a catalog, and have a more rigid mentality. But for us, we wanted someone that was going to be more nimble, and help us shape the experience that we think we need.”
Takashi UekiDirector of Enterprise Data & Analytics
Active data lineage
We’ve built in-line actions directly into lineage. When you spot an impacted table or find the source of a broken dashboard, you don’t have to switch apps to tell your team. Activate your lineage for powerful collaboration.
Alert users
Let downstream owners know when you make a change upstream.
Create Jira tickets
Create Jira tickets to highlight broken assets upstream.
Ask in Slack
Message asset owners directly on Slack to learn about an asset.
Impact analysis
Download all downstream tables for impact analysis with custom metadata.
Why Future-Ready Data Teams Choose Atlan Over Informatica
2. Automation That Replaces Manual Work: Column-level lineage. Open APIs. Smart, rule-based enrichment. Skip the steward queues and close the loop faster — without wrestling with Informatica’s black-box workflows.
3. Cloud-Native from Day One: Deploy with Kubernetes. Pay only as you scale. Atlan plugs in cleanly with Snowflake, Databricks, dbt, and the rest of your modern stack — unlike Informatica’s on-prem-first DNA.
4. Migration, Made Simple: No six-month replatform. Our proven migration framework moves metadata in weeks — not quarters — so your team keeps momentum while switching tools.
5. And Now? Even Slower Roadmaps: Informatica’s acquisition by Salesforce means priorities shift, roadmaps reset, and speed takes a back seat. Atlan continues to ship fast — independent, focused, and built entirely for modern data teams.
