EMBEDDED CONTENTAdd information consistency and reduce duplication of effort.
- Push contextual metadata like business terms, descriptions, owners, lineage, and so on to the BI tool.
- Ingest metadata into the BI tool. At this point, the BI tool user knows who owns the data, where the data came from, and so on. These all provide important context to BI tool users.
- Reuse metadata: For example, reuse business terms as labels for reports. We can then go further by using the metadata directly in the BI tool — e.g. using business terms as labels for reports. This ensures that consistent language is used without needing to re-enter terms manually into the BI tool.
Improve user experience, information consistency, and reduce duplication of effort.