Driving Adoption as Consumption Patterns Change With AI

The way people find and use metadata has changed. They ask questions now, in plain language, wherever they already work, and they’re no longer the only ones asking. AI agents consume context too, through the MCP and the AI tools your teams use every day. That changes what driving adoption really means. We’ll start with the basics: how consumption patterns are shifting across the industry, what an agentic data catalog is, and what traces are and why they matter now. Then we’ll make it practical. You’ll see conversational AI, one of several ways people and agents now reach context, answer real questions live. And you’ll leave with tools you can put to work right away: an onboarding approach that gets new users to value faster, and a simple way to read traces so you know exactly what your users need next.