Invitation Homes had 700 Tableau dashboards and 600 dbt workflows, but executives doubted whether KPIs like net operating income were actually calculated correctly. By ingesting 350 KPIs from their Data Integrity Committee into Atlan and certifying the sourcing, formulation, and presentation of each, they discovered critical inconsistencies — metrics named the same but calculated differently, or named differently but meaning the same thing.
Key takeaways:
Starting with discoverability and root cause analysis is necessary, but strategic business value requires going deeper into KPIs
Cross-functional Data Integrity Committees can define critical business metrics, but governance platforms make them searchable and verifiable
Certifying KPIs means validating sourcing, formulation, and presentation — not just documenting definitions in a glossary
Proof of concepts reveal hidden problems: synonyms (same name, different calculations) and homonyms (different names, same meaning) across ecosystems
Building KPI certification reports for leadership de-risks the business by showing which metrics work, which are broken, and what's wrong
